Buffalo Sports Bar NC: digital signage for sport and promotion
VisualCom equipped Buffalo Sports Bar NC, located in the Hyper U shopping centre in Païta, New Caledonia, with 8 professional Philips displays for digital signage, showing live sports as well as the bar's promotional content.
professional Philips displays installed by VisualCom
floors equipped: ground floor and first floor
uses: live matches and advertising content
Remote content management system
Digital signage designed for a sports bar
For the opening of Buffalo Sports Bar NC, in the Hyper U shopping centre in Païta, VisualCom carried out the complete installation of the bar’s digital signage displays.
The goal: a modern, flexible solution suited to a sports bar, showing live sporting events while displaying advertising and promotional content: menus, offers, animations.
8 Philips displays across two floors
Ground floor:
• 4 professional 55-inch Philips displays, landscape and aligned to form one display wall
• 1 professional 75-inch Philips display, portrait and recessed into a wall
First floor:
• 3 professional 55-inch Philips displays, landscape
This layout multiplies the display points and keeps content clearly visible across the different areas of the bar.
How can one match be shown on several screens?
To broadcast matches, the venue uses an HDMI over IP video distribution system that was already in place and is not part of VisualCom’s installation. The TV decoder signal travels over the Ethernet network to displays fitted with HDMI over IP decoders.
One decoder thus feeds several screens, with no individual decoder behind each one: centralised distribution, well suited to matches and other sporting events.
CapDisplay: the bar's menus and promotions on screen
Alongside the matches, VisualCom deployed CapDisplay, its digital signage content management solution. Thanks to the Android system built into the professional Philips displays, CapDisplay installs directly as an app, with no external media player.
The client manages and publishes their own content: promotions, commercial offers, advertising visuals, animations or internal communications.
How do you choose what each screen shows?
Philips Wave is the remote management platform for Philips professional displays. From a single dashboard, businesses can choose what each screen shows. They can stream live sports from the TV set-top box through the HDMI input, or switch to the CapDisplay app to run their own ads and promotions. On game night, some screens can show the match while others keep promoting the venue’s latest offers. Simple, practical and scalable, this solution brings live sports broadcasting and digital signage together across the same set of screens.
Frequently asked questions
How many displays did VisualCom install at Buffalo Sports Bar NC?
8 professional Philips displays: 4 at 55 inches and 1 at 75 inches in portrait on the ground floor, and 3 at 55 inches on the first floor.
Where is Buffalo Sports Bar NC?
In the Hyper U shopping centre in Païta, New Caledonia.
How does the bar show matches on several screens?
Through an HDMI over IP video distribution system already in place in the venue: the TV decoder signal travels over the Ethernet network to the screens. This system is not part of VisualCom's installation.
What is CapDisplay?
CapDisplay is the digital signage content management solution developed by VisualCom. It installs as an app on the Android system of professional Philips displays, with no external player.
Can the client choose what each screen shows?
Yes. With Philips Wave, the client picks for each screen the HDMI source (matches) or the CapDisplay app (advertising and promotions).
A digital signage project for your venue?
VisualCom supports you from installing professional Philips displays to deploying CapDisplay and Philips Wave. Thank you to Buffalo Sports Bar NC for their trust.